What is the purpose of cloaking?

Cloaking is used by black hat and it is one of the unethical practices in SEO. It uses the devices that provide deceiving mechanism for the search engines.

This directs the webpage to a place that are not visible on domain and the spiders or crawlers are analyzing for it.

Cloaking provides the use of false pages that are loaded with the keyword and other content that is search engine optimized.

This boosts the search engine results to rank the page higher on the search engines and provide artificial methods to advance the ranking of a web page.

Cloaking only works when it uses CGI scripts in the hidden web page used to scan the IP address of the visitor visiting the web page.